About Us

Our mission is to publish, educate, and advocate for equines around the world. We’re passionate about animal welfare and helping the charities that rescue and care for them. We created a unique solution to help nonprofit organizations (NPs) prosper. Our solution can help raise more funds to provide the means to rescue more animals. The organization prospers by sharing knowledge and stories about their organization’s efforts in saving animals for their existing and future donors.

It all started over 40 years ago when our founder, Robyn Smith, started rescuing and rehabilitating equines. She realized that education is the best way to change people’s treatment of animals, especially horses.

Through education comes knowledge and understanding, which leads to compassion and changes in both horses’ and humans’ lives. After a successful nursing career, Robyn founded and ran a successful equestrian business: Equine Life Solutions (ELS) from 2006-2022.

During the 15+ years of running ELS, Robyn rescued countless horses and developed youth programs and raised funds for nonprofit youth organizations to take part. Robyn quickly learned that more was needed to support equine-related charities.

In 2021, she teamed up with Olga to create RiseUp EQ. With a creative team of designers, they help nonprofits convert their knowledge and expertise into engaging flip book formats, making it easy to educate supporters and attract new donors.

During the research and development phase, we discovered that many nonprofit directors and volunteers have valuable knowledge, but no easy way to share it.

That’s where we come in. Instead of traditional writing and publishing, we offer a less expensive way to get their knowledge to the public through our Nonprofit “Flip-It Forward” Quick Start Program.

Nonprofits can use our books to start a fundraising campaign to finance their own custom books.

We provide services to convert and publish custom flip books from website blogs, videos, and images that are beautiful, engaging, and educational to sell and raise funds.

We support independent (Indie) authors who have animal related books they would like to publish and distribute outside the traditional platforms and self-marketing strategies that are cost prohibitive to most new authors.

By presenting knowledge in an easy-to-use flip book format, people are inspired to take action to support the organization’s mission of saving animals.

At RiseUp EQ, we believe advocacy is all about taking action. That’s why we’re committed to assisting nonprofit equine heroes who put their dreams and finances on the line to improve the lives of equines around the world.

Thank you for learning more about RiseUp EQ. We’re excited to work with authors and nonprofits who share our passion for animal welfare and advocacy. Let’s make a difference together!